Jen Segger
Endurance Coach, Athlete & Guide
Professional Endurance Coach
For well over two decades, Jen Segger has empowered athletes of all levels—from total beginners to elites—on their journeys toward endurance success. With clients spanning North America, Europe, Australia, and Africa, Jen is a sought-after expert in endurance training protocols and a leader in the coaching industry.
Jen’s coaching philosophy goes beyond individualized training plans. She provides holistic guidance, including sport-specific nutrition strategies tailored to meet the demands of rigorous training. As a certified strength and conditioning coach, Jen integrates prehab, mobility, and progressive strength programming into her athletes’ routines, ensuring a well-rounded approach to performance and injury prevention. More recently, Jen has carved out a niche in supporting female athletes, focusing on maintaining hormonal health while navigating the unique challenges of endurance sports.
In addition to her own private coaching practice, Jen is involved with 29029 Everesting and is also the head coach for Terra Ventures.
A Legacy of Coaching & Community
Jen’s passion for coaching stems from her roots in Squamish, BC, where she owned and operated a high-performance training center, “Challenge by Choice,” for nearly a decade. Following the gym’s closure, Jen continued to serve her community by running an indoor cycling studio, providing a dedicated space for local cyclists to train during harsh winters. For over 10 years, Jen co-race directed Squamish’s longest surviving trail run, Loop the Lakes and passionately designed the courses for the Mind Over Mountain Squamish Adventure Race Series from 2008-2011. She hosted countless trail and mountain running clinics during her 20 years in the Sea to Sky Corridor.
RunBC Adventures: Trail Running & Fastpacking
In 2018, Jen launched RunBC Adventures, a passion project that combines her love for coaching with her adventurous spirit. As a certified ACMG hiking guide, Jen leads multi-day trail running and fastpacking trips across British Columbia and beyond, helping runners connect with nature through challenging, transformative experiences in wild and remote places.
Elite Endurance Athlete
Jen discovered her passion for adventure sports at the age of 21, quickly rising to prominence by racing full-time with elite American teams, including DARTnuun and GoLite Timberland. Today, she continues to compete at the highest levels of endurance sports as a key member of Team Bones and Team Expedition Canada.
With multiple British Columbia FKT (Fastest Known Time) records to her name, Jen thrives on the exhilaration of exploring untamed, awe-inspiring landscapes through ultra trail running, adventure racing, and mountain expeditions. Her race choices reflect her deep love for exploration, often prioritizing breathtaking, remote locations over competition alone.
An elite endurance athlete with an insatiable drive for adventure, Jen embodies the spirit of pushing limits, discovering new horizons, and embracing the extraordinary.
Now back on Vancouver Island, Jen and her partner are raising their adventurous 11-year-old son alongside their trail-loving dog, Oshi. When not racing, Jen embraces her coastal lifestyle and is actively working toward earning her private pilot’s license—a new frontier in her love for exploration and discovery.
Certifications
Race Results
Race Results 2025
- 5th – Daydreamer 50km (Patagonia, AZ)
Race Results 2024
- 6th – Expedition Croatia Adventure Race (Baska, Croatia)
- FKT – Female Record – The Beaufort Traverse 80km (Vancouver Island, BC)
Race Results 2023
- 3rd – Expedition Canada – 600km Adventure Race (Kelowna, BC)
- 4th Female – The Divide 200mile Ultra (Canadian Rockies)
Race Results 2022
- 4th – Expedition Canada – 600km Adventure Race (Kelowna, BC)
- 1st – Bighorn Bushwack Adventure Race Sprint (8hrs, 2 person co-ed) (Kelowna, BC)
Race Results 2021
- Everesting Stawamus Chief – Squamish (17+ laps) 24hrs (first ever attempt for 24hrs)
Race Results 2020
- Salish Sea Marine Trail – 250km self supported via SUP (1st completion of route on SUP)
- FKT – Female Record – North Coast Trail – 62km – Cape Scott (Vancouver Island, BC)
- FKT – Female Record – Golden Hinde- 60km (Strathcona, Vancouver Island, BC)
Race Results 2018
- 1st – Mayan Mountain Adventure Race (World Qualifier – 4 days) Belize
- 1st – Japan Adventure Race (World AR Series – 3 days) Japan
FKT Juan de Fuca Trail 47km (female record 6hrs52mins) (Vancouver Island, BC) - 2nd – Primal Quest Expedition Adventure Race (6 days) – British Columbia
- 1st – Mind Over Mountain Adventure Race (sprint, tied for 1st co-ed 2’s) – Cumberland, BC
Race Results 2017
- 5th AG – Whistler Ironman Canada (Whistler, BC)
- 1st Atacama Xtreme 100miler (Chile)
- 4th AG – Victoria Half Ironman (Victoria, BC)
Race Results 2016
- 1st Winter Fat Bike Crossing on Baffin Island (Kik to Peng Fjord) (5 days, -50C)
- 1st Mountain Bike Crossing of the Atacama Desert in Chile (12 days, +50C)
- 2nd (women) Nimble Bear 50km (Kelowna, BC)
- 2nd (women overall, 1st AG) Oliver 70.3 Triathlon (Oliver, BC)
- FKT Canada’s West Coast Trail (75km, Vancouver Island) (women’s record 13hrs44mins)
- FKT Vancouver Islands Golden Hinde (TH to TH) (19hrs32mins)
- 1st (women) Grand Traverse Double (Run & MNT Bike) Crested Bute, CO
- 8th (team): Adventure Racing World Championships (Australia) with Team Bones
Race Results 2015
- 1st: (women, 3rd overall) Hell Racer 250km MTB (Pemberton, BC)
- 3rd (women) Golden Ultra 50km (Golden, BC)
- 1st Expedition to SUP Canada’s West Coast Trail (with Norm Hann)
Race Results 2014
- 1st: (women, 3rd overall) La Mision 80km (Patagonia, Argentina)
- 1st: (women) Zion 100km (Utah)
- 5th: (women) Penticton Grand Fondo 160km (road bike race) (BC)
- 2nd: (women) Cascade Cream Puff 100mile (mountain bike race) (Oregon)
2013: a year of active rest, pregnancy and childbirth!
Race Results 2012
- 1st: (women) 12’6 Deception Pass Dash
- 6th: (women) Leadville 100miler
- 1st: (women) Big Bear Paddlefest (20km SUP + Sprints) (California)
- Personal Adventure: Grand Canyon R2R2R 47miles
- Personal Adventure: Zion Traverse 48miles
- 2nd: (women) 19km Trail Race (Greece)
- 1st: (women) Lost Worlds Ireland 100km (Ireland)
- 3rd: (women) Hong Kong 100km (Hong Kong)
- 3rd: (women) Orcas Island 50km (Washington)
Race Results 2011
- 1st: (women) 4th Dimensions Winter Duathlon (run/bike/run) (Washington)
- 2nd: (women, 5th overall) TCC Coastal Challenge 6 day staged Ultra (Costa Rica)
- 2nd: (women) Dirty Duo 25km Trail Race (Vancouver, BC)
- 1st: (women) Coyote 2 Moons 100miler (82mile end) Ojai, CA
- 1st: (women) Capitol Peaks 55km Trail Ultra (Washington) New course record!
- 3rd: (women) The North Face 100km Ultra (Australia)
- 1st: (co-ed team) MOMAR Burnaby Adventure Race (Burnaby, BC)
- 14th: (women) Oliver 1/2 Ironman (BC) First triathlon ever!!
- 1st: (women) Ultimate XC 58km Trail Run (Mount Tremblant, Quebec)
- 1st: (women, 2nd overall) Scorched Sole 50km Trail Run (Kelowna, BC)
- 1st: (women) Sinister 7 Ultra – 148km (Alberta) New Course record!
- 4th: (women, overall) Grand Fondo Kelowna 11km Road Race (Kelowna, BC)
- 1st: (women) Ultraman Canada (10km swim, 421km bike, 84km run) (Penticton, BC)
- 1st: (women) Canadian Watermans Festival SUP (sprint race and long course)
- 1st: (women) Rubble Creek 25km Trail Race (Squamish/Whistler, BC)
- 1st: (women) Whistler 50mile Ultra (new CR, 4th overall, Whistler, BC)
Race Results 2010
- 3rd: (women) Tour du Mont Ventoux 44km mountain ultra (France)
- 1st: (women, 2nd overall) Mosquito Lake 10km (Pemberton, BC)
- 2nd: (women, 1st age group) 5 Peaks Golden Ears (Maple Ridge, BC)
- 4th: (women age group, 8th overall female) BMO Vancouver International Marathon (BC)
- 1st: (women, team of 2) Salty Dog 6hr Enduro MTB (Salmon Arm, BC)
- 1st: (overall) Rainier to Ruston Rail Trail 50km (Washington, USA)
- 2nd: (women) Kalamalka Classic SUP 5km sprint (Vernon, BC)
- 2nd: (women) Kalamalka Classic SUP 10mile Downwinder (Vernon, BC)
- 2nd: (team of 4) Big Blue 24hr Adventure Race (Calfornia)
- 2nd: (overall) Gold Rush 24hr Adventure Race (California)
- DNF: Tour des Geants 330km Ultra (Italy) – medical withdrawl
- 1st: Desert Winds 400km Adventure Race (Nevada, USA)
- 13th: World Adventure Racing Championships 720km (Spain)
- 3rd: North Shore Hallowe’s Eve 1/2 Marathon (Vancouver, BC)
- 2nd: Thetis Lake 20km Relay (team of 2 co-ed) Victoria, BC)
- 1st: (Overall) Birch Bay Ghost Marathon (Washington)
Race Results 2009
- 1st: (women) Bridle Trails 50km Trail Race (Seattle, WA, USA) – New CR
- 2nd: (women) 24hrs of Sunlight Ski Randonne (Glenwood Springs, CO, USA)
- 5th: (women) ROAM Randonee Ski Race (Nelson, BC)
- 2nd: (women) Rock & Ice Ultra 6 day (Yellowknife, NWT, Canada)
- 1st: (co-ed team of 2) 8hrs – 24hrs of Adrenalin MTB race (5th overall)
- (CA, USA)
- 2nd: (women) Stand Up Paddleboard 7mile Malibu Downwinder (Malibu, USA)
- 1st: (women 19-29) Ore Crusher MTB (Squamish, BC)
- 1st: (solo) 24hrs of Adrenalin MTB (Monterey, CA)
- 2nd: (women) Kussam Klimb 23km Trail Race (Sayward, BC)
- 1st: (women) Comfortably Numb 25km Trail Race (Whistler, BC)
- 1st: (women) Spud Run 10km Trail Run (Pemberton, BC)
- 1st: (2 female) Intermontane 5 day Staged MTB Race (Kamloops, BC)
- DONE: Vancouver Island Quest 750km 4 days none-stop (new record)
- DONE: i2P Baffin Island 9 days of trekking across Canada’s Akshayuk Pass
- 27th: World Championships Portugal AR (Portugal) *oops, didn’t go so well…..
Race Results 2008
- 2nd: (women) YETI 10km Snowshoe Race (Mt.Seymour, BC, Canada)
- 1st: (women) Orcas Island 50km Ultra (Washington, USA)
- 2nd: (women) Dirty Duo 50km Trail Race (Vancouver, BC, Canada)
- 1st: Baja Travesia 5 Day Expedition AR (Baja. Mexico)
- 4th women (1st in category): Miwok 100km Ultra (San Francisco, USA)
- 5th women (9th overall): BADWATER 135 mile Ultra (Death Valley, USA)
- 1st – Mind Over Mountain AR (Shawnigan Lake, BC, Canada) (co-ed pairs)
- Medical Withdrawl – The Bull of Africa 7 day AR (South Africa)
- 1st – Mind Over Moutain AR (Cumberland, BC) (4 person co-ed)
- 6th – World Adventure Racing Championships 7 day (Brazil)
Race Results 2007
- 1st: (women) Bridle Trails 50km Trail Race (Seattle, WA, USA)
- 1st: (women) Dirty Duo 50km Trail Race (Vancouver, BC, Canada)
- 1st: Baja Travesia 5 Day Expedition AR (Baja. Mexico)
- 2nd: Sea Otter Classic Sprint AR (Monterey, CA)
- 1st: 5 Peaks Trail Race 16km (Golden Ears, BC) (20-29 division)
- 1st: Edge to Edge 1/2 Marathon (Tofino, BC) (female overall winner, new CR)
- 1st: Mind Over Mountain Sprint AR (Shawnigan Lake, BC) (co-ed pairs)
- 1st: Squamish Thunder 16km Trail Race (Squamish, BC) (female overall winner)
- 1st: Mountain Expedition 5 Day AR (Montana, USA)
- 4th: XPD 7 Day Expedition AR (Whitsunday Islands, Australia)
- 1st: (women) North Face Endurance Challenge 50mile Trail Run (Seattle, WA, USA)
- 2nd: (women) San Diego 100mile Trail Run (San Diego, CA, USA)
Race Results 2006
- 1st: Wild Scallion Urban AR sprint (Chicago, IL, USA)
- 1st: Adventure X-Stream 24-hour AR (Durango, CO, USA)
- 1st: Trioba Sprint AR (Ellensberg, WA, USA)
- 1st: Explore the West 24-hour AR (Bolder City, NV, USA)
- 1st: Exlpore the West Sprint (Orange County, CA, USA)
- 1st: EcoLoneStar Sprint AR (Austin, TX, USA)
- 1st: Loop the Lakes TR (F) (Squamish, BC, Canada)
- 1st: YETI 5km Snowshoe Race – (Whistler, BC) (overall)
- 1st: YETI 5km Snowshoe Race – (Mt. Washington, BC) (19-29)
- 2nd: Adventure X-Stream Expedition AR (Moab, UT, USA)
- 2nd: Falls Creek Falls AR (Knoxville, TN, USA)
- 5th: Swamp Stomp 30-hour AR (Tampa, FL, USA)
- 5th: Sea Otter Classic MTB (Monterey, CA, USA) (25-29)
- 10th: USARA Sprint Championships (Santa Barbara, CA, USA)
- 14th: Teva Mountain Games AR (Vail, CO, USA)
- UR: Eco Primal Quest (Moab, UT, USA) – medical withdrawal
- UR: Ecomotion Pro (Brazil) – medical withdrawl
Race Results 2005
- 1st: Baja Travesia Expedition Race – (Baja, MX)
- 1st: Explore California Championship (CA, USA)
- 1st: Pacific Northwest Adventure Race Champions
- 1st: Raid the North 36-hour AR – (Nelson, BC, Canada)
- 1st: Trioba 12-hour – (Snowqualmie, WA, USA)
- 2nd: Trioba 24-hour- (Ellensburg, WA, USA)
- 2nd: Appalachian Extreme Expedition – (Bethel, MA, USA)
- 5th: Ecomotion/Pro Expedition (Brazil)
- 10th : Marathon Des Sables – (Sahara Desert, Morocco)
- 21st: X Adventure Raid World Cup 2-day – (Bend, OR, USA)
Race Results 2004
- 1st: Sea to Summit 2-day AR (Whistler, BC, Canada)
- 1st: Rubble Creek 25 km Trail Run (Whistler, BC, Canada)
- 2nd: Test of Metal 69 km MTB race (F 20-29 cat) (Squamish, BC)
- 2nd: Royal Victoria 1/2 Marathon (20-24) (Victoria, BC, Canada)
- 3rd: Full Moon in June 36-hr AR (Sundre, AB, Canada)
- 24th: 6 Day World Championships AR (NFLD, Canada)
Race Results 2003
- 3rd: Storm the North Shore AR (Vancouver, BC, Canada)
- 4th: Mind Over Mountain AR (solo F) (Duncan, BC, Canada)
- 5th: Sea to Summit AR 2-day (Whistler, BC, Canada)
- 6th: Cheakamus Challenge 72 km MTB (Whistler, BC, Canada)
- 12th: North Shore Enduro MTB (team) (Vancouver, BC, Canada)
- UR: Southern Traverse 6-day AR (New Zealand) – medical withdrawl
- UR: USARA Sprint Qualifier (Pickney, MI, USA)
- UR: Raid the North 36-hour AR (Kimberley, BC, Canada)
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Jen Segger
Sought out for her expertise in endurance, Jen combines her 25 years of experience as an elite level athlete with over 2 decades of coaching to help her clients set and achieve big audacious goals. Jen encourages each person she works with, from the newbie to the elite, to dream big and wipe away any limits they may have placed on themselves. #challengebychoice
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